Have you noticed when you order something small online and receive a huge box delivered to your doorstep? It makes you wonder if you were mistaken in what you bought or if the shop has made a mistake in the item's size. Then, you open the box mentally preparing to write a strong email to the shop and find that your item has been sent correctly. Only, it is buried under the excess amount of unnecessary bubble wrap, essentially plastic material. And, your item is not even of the glass or fragile variety!
Considering the environmental condition we live in, with air, water, and land pollution at new heights, one would think that every individual and company would strive to reduce waste as much as possible. One would also think that it is high time we moved to eco-friendly material wherever possible. Suppose we were to find companies moving to sustainable material, be it for packaging or use. In that case, we are sure to gravitate towards them rather than those that are slower to act to save the environment.
One of the first things that a seller ought to keep in mind is to reduce waste. By waste, we are talking about not just the waste incurred by the company but across the consumer base. Companies may pat themselves on the back saying they have become eco-friendly. But their actions must speak for themselves. It includes every single area of their business. Using eco-friendly material to create something they can sell must go hand in hand with the packaging material they use to courier the package.
Recycle And Reuse
Artists, businesses, and individuals have become aware of the need to reclaim the abundant waste material around and reuse them where they can. That is the first step to reducing waste across homes and industries. While artists may use waste material to create, thereby making a very necessary statement to reach people, businesses can reuse the waste material and enhance their brand image even as they make a similar statement. It doesn't look as though we are ever going to run out of waste!
Going green can change an existing business in ways that may seem impractical at first. After all, it will require a change in mindset, retraining of employees in becoming a zero-waste company, and infrastructural changes to be more sustainable. However, there can be no doubt that going green is the only way into the future.